The Sequence
Original IP Development
The Sequence is an original IP that combines auto racing with the rich universe and strategic planning of an RPG and the action of a first-person shooter. Players may join one of three factions:
Legendarion, Draketosser, or Palejumper.
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Racing Faction
Legendarion Racing Coalition

The Legendarion Racing Coalition is the gold standard of the Sequence Performance Cup with more victories (16) than all other teams put together. Losing is not tolerated here and a driver can be fired after a single loss. They are constantly pushing the envelope both of technology and what is allowed in Sequence races.
Character & Tone
Clean Tech

Clean Tech embraces the visual intricacy and texture of technological advancements of the industrial world, juxtaposed with the wide open spaces of clean Swiss design.
Typeface
Neue Haas Grotesk + Lust Script

In the spirit of clean Swiss design, Neue Haas Grotesk is used to create the feeling of stripped-down, no-nonsense business handling. Lust Script is sparingly used for accents when a touch of visual interest is needed.
Neue Haas Grotesk
Lust Script Display
Branding
Logo / Color Palette

The logo and branding encapsulate the essence of the faction's visual style.

Basic Geometry
Geometry

Forms are built from distinct angles combined in varying degrees for a strong geometric silhouette.
Realized Composition
Signature Moments: Environment

The mood established by the graphic exercises above inform the visual development of all touchpoints within the faction.
Research Facility Concepts
Racetrack Concepts
Realized Composition
Signature Moments: Characters

Teams race with a handpicked crew consisting of three character archetypes. Draft your crew from a deep selection of Pilots, Protectors, and Navigators. Each one has necessary skills that are enhanced or diminished by the vehicle and cargo, which heavily influence the outcome.
Legendarion characters' uniforms and silhouettes embrace the Clean Tech guideline with large areas free of embellishment and tiny areas with localized detail.
Pilots
Pilots lead the crews and are the main attraction of Sequence races. A good pilot can make an average vehicle or crew exceptional, and vice versa. They are unarmed and focus solely on racing.
Protectors
Protectors are the muscle of Sequence races. Hired guns who ensure safe passage, they are necessary when precious cargo is on board. They carry both heavy hand weapons and backpack-deployed ordnance.
Navigators
It’s hard to get anywhere without a good Navigator, who are experts not only at wayfinding, but at trajectories and logistics. Navigators are critical for plotting the most efficient course to the finish line.
Realized Composition
Signature Moments: Vehicle

Clean Tech embraces the visual intricacy and texture of technological advancements of the industrial world, juxtaposed with the wide open spaces of clean Swiss design.
Visual Development
Process

As with most design efforts, this visual development was built up from rough napkin sketches to polished line drawings and renderings.