Once upon a time Artefact was going to produce a series of thought leadership talks called "Artefact Talks." I was tapped to design the animated bumper package for the series.

The challenge was to "design something with personality and visual interest."

MY ROLES

Visual Design
Storyboards
Motion Design

I had to do this while fitting into the constrained Artefact brand guidelines with clean layout, limited color palette, and zero visual assets to build from. I designed a series of visual storyboards to guide the discussion. I also created several animation concepts showing transitions and motion to suggest how these might come to life.